Bayer: Eylea
Hologram
Release date
December 20th, 2024
Animating a Unique Medical Presentation
The Bayer Eylea Hologram is an innovative 3D presentation designed to communicate medical information in an engaging and visually appealing way. To enhance the clarity and effectiveness of the message, a stylized cartoony 3D eye and a syringe were animated, creating a dynamic and educational experience.
Imaginary Globe was responsible for the rigging and animation of both the eye and the syringe, ensuring smooth and expressive motion that made the complex subject matter more accessible and visually engaging.
Bringing Medical Instruments To Life
⦾ Expressive character movement – The 3D eye was rigged and animated to enhance engagement while maintaining clarity in the presentation.
⦾ Precision in motion – The syringe animation was carefully crafted to ensure accuracy and smooth interaction with the eye.
⦾ Seamless integration – The animations were designed to fit naturally within the holographic display, creating an immersive experience.
Imaginary Globe credits
In Service Of VC Studios
"Visualizing scary medical concepts with dynamic and fun animation."
Enhancing Medical Communication Through Animation
The Bayer Eylea Hologram demonstrates how animation can simplify complex topics, making them more engaging and easier to understand. By combining technical precision with creative animation, we helped bring this medical presentation to life in a way that captivates and informs audiences.
We are proud to have contributed to this project and look forward to creating more innovative animations in the medical and scientific fields.
